NEW DELHI: Apollo Tyres has been confirmed as the new jersey sponsor for the Indian cricket team, replacing online gaming platform Dream11, a senior BCCI official told PTI on Tuesday.
The BCCI had been without a shirt sponsor after the government banned real-money gaming platforms, including Dream11, under new legislation.
The team is currently competing in the Asia Cup in Dubai without a title sponsor.
"The deal has been signed with Apollo Tyres. We will announce it soon," said a senior BCCI official.
It is reliably learnt that the three-year deal is valued at Rs 579 crore, surpassing the Rs 358 crore agreement previously signed with Dream11 for the same duration. The partnership with the tyre major will cover 121 bilateral matches and 21 ICC fixtures.
Dream 11 shut down its real money games due to the 'Promotion and Regulation of Online Gaming Act 2025', which states that "no person shall offer any, aid, abet, induce, indulge, engage in offering online money gaming services nor shall involve in any advertisement which directly or indirectly promotes any person to play any online money game".
The BCCI had released the invitation for Express of Interest for the team's lead sponsor rights earlier this month, confirming that there will be no shirt sponsor for the ongoing Asia Cup.
The Board had barred companies dealing in real money gaming, cryptocurrency, tobacco, and alcohol from the process.
Apollo Tyres is a multinational company headquartered in Gurugram. The tyre maker has manufacturing units in India and abroad, including Europe.
(With PTI Inputs)
